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Small Business, Squarespace, SEO Lucky Night Studio Small Business, Squarespace, SEO Lucky Night Studio

Why Your Small Business Needs a Squarespace Bio Site—And How to Set One Up

Discover how a Squarespace Bio Site can transform your small business's online presence. Our latest blog post dives into the benefits of this powerful tool, from centralizing all your important links to boosting engagement with advanced features like embedded videos and payment options. Learn how to set up your own Bio Site effortlessly and why it's a superior, cost-effective alternative to services like Linktree.

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SEO, Small Business Lucky Night Studio SEO, Small Business Lucky Night Studio

Adding your Google Search queries to your Google Analytics as a report

Discover how to leverage Google Analytics 4 and Google Search Console together to unlock powerful SEO insights. Our latest blog guides you through connecting these tools and interpreting search queries leading users to your site. Elevate your online visibility with actionable data and refine your SEO strategy for better search performance.

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SEO, Podcast Lucky Night Studio SEO, Podcast Lucky Night Studio

SEO Miniseries Part 4: Authority in Web Design - What is it & Why is it Important for SEO?

Welcome to the 4th and final instalment of our SEO podcast miniseries! The third and final part of the humanistic approach to SEO we've discussed throughout this miniseries is authority. Authority is something you work on with your website after you’ve gone live. So research is obviously the initial phase, accessibility is interwoven into the design and build portion of creating your website and then authority comes once your website is live and in the world.

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Lucky Night Studio Lucky Night Studio

5 SEO Mistakes & How to Avoid Them 

Uncover 8 essential strategies that will elevate your online business, from mastering the art of keyword research to enhancing user experience and leveraging the power of social media. This comprehensive guide is your roadmap to achieving digital excellence in the competitive e-commerce arena.

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Lucky Night Studio Lucky Night Studio

8 Game-Changing SEO Strategies for Women in E-Commerce

Discover eight pivotal strategies that will revolutionize your approach to digital marketing. From honing in on audience understanding to mastering keyword research, optimizing for local SEO, and leveraging the undeniable power of engaging content – this guide is your secret weapon. Elevate your online store's presence, engage more effectively with your audience, and turn clicks into loyal customers.

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SEO, Podcast Lucky Night Studio SEO, Podcast Lucky Night Studio

SEO Miniseries Part 2: How Market Research Can Improve Your Website SEO

Welcome back to Part Two of our SEO Miniseries! We’re Naomi and Louise, and today's focus is on the crucial aspect of market research in SEO. Market research, in SEO terms, involves gathering specific information about your target audience, including demographics, social platforms usage, spending habits, and more. The goal is to be as specific as possible, creating a niche that caters to your exact dream customer.

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